Your Strategic Partner in Pricing

For decades, John Peacock has been a trusted partner to government contractors, helping them excel in federal proposal responses through strategic pricing, cost modeling, and competitive positioning. With a legacy of success built on deep industry expertise, data-driven insights, and a relentless commitment to client success, we empower businesses of all sizes—from emerging contractors to Fortune 500 firms—to win more contracts and maximize profitability.

OnPoint's reach back to seasoned CEOs, CFOs, CHROs, pricing strategists, former contracting officers, financial analysts, and proposal experts brings an unmatched understanding of federal acquisition regulations, competitive pricing structures, and cost-volume best practices. We tailor customized pricing solutions that not only comply with FAR, DFARS, and agency-specific requirements but also enhance evaluation scores and improve contract success rates.

How We Help You Win

• Deciphering RFP Pricing Requirements – We break down complex cost structures, ensuring full compliance while identifying pricing levers that improve your competitiveness.

• Developing Winning Pricing Strategies – We craft data-driven, market-aligned pricing models that balance cost realism, profitability, and value differentiation.

• Competitive & Market Positioning – We analyze government procurement trends, industry benchmarks, and competitor pricing to position your bid for maximum advantage.

• Building Persuasive Cost Narratives – We develop clear, compelling cost justifications that articulate your efficiency, innovation, and risk mitigation strategies to evaluators.

• Supporting BAFO & Post-Award Negotiations – We guide clients through Best and Final Offer (BAFO) pricing revisions, cost proposal negotiations, and debrief strategies to optimize contract outcomes.

Why Clients Choose Us

✅ Proven Track Record – Billions in government contract awards secured through our strategic pricing guidance.
✅ Unmatched Expertise – Decades of experience in federal procurement, contracting, and pricing compliance.
✅ Data-Driven Decision Making – Proprietary cost models and competitive intelligence to drive more strategic pricing choices.
✅ End-to-End Support – From initial RFP analysis to post-award price justifications, we stand by you at every stage of the process.

At OnPoint, we don’t just help clients submit proposals—we help them win and grow their federal business with confidence. Let us be your partner in strategic pricing, proposal excellence, and long-term contract success.